Ron Tsung

Ron Tsung

Dynamic, integrated marketing professional with experience in key account management leadership roles at major advertising agencies. Seasoned in executing in-depth analysis, marketing strategy and provocative “out of the box” solutions across multiple categories with emphasis on Luxury, Lifestyle, Financial and Retail brands. Accomplished in recruiting, developing and managing multi-functional teams in the application and production of traditional and online advertising, business-to-business and direct-to-consumer communications that develop brand position, enhance brand image and maximize return on investment to improve bottom-line profitability. Reputation for building and maintaining strong client relationships and account teams.

Vice President, Account Director at Deutsch, Inc.

February 1996 - March 2009

Lead account on global creative strategy development and integrated marketing programs for Starwood Hotel & Resorts' Sheraton and Westin brands. Oversee development of all communication strategies and marketing materials, including consumer and trade advertising for off- and online programs for the Bronx Zoo.

SVP, Group Account Director at Arnell Group

January 2010

Managing the overall day-to-day aspects of the business, overseeing the execution of a global campaign and point-of-sale merchandising program for Belvedere Vodka.

University of California, Los Angeles

BA

Concentration: Psychology

Tennis, Sailing, Scuba Diving